Likeminds is a two night, three day conference in the Catskills centered on the intersections of technology, design, and music. The theme for 2018 was “Exchanges”. We decided to create a series of photos and videos that embodied the energy of the process of creation.
Sing-Sing created miniature architectural models, and with one simple action we filmed the models' destruction. Editing this in reverse, the viewer sees a whole world transforming and coming together to end on a clean, orderly composition.
We also created 20 photographs to pair with the videos to use on social media and the web.
Creative Direction: Sing-Sing
Music Composition & Sound Design: John Daniel Bowers
Graphic Design: Tina Miyakawa