Lavazza

Lavazza

For Lavazza’s “More Than Italian” campaign, we wanted to explode the narrative of Italian design and do something bold. We designed and created two sets: a curved set with hand-painted stripes and a coffee-colored set. Additionally, we designed two custom-made chairs: one carved from blocks of ice and one sculpted from foam.  

Lavazza
Lavazza
Lavazza

Photography & Set Design: Sing-Sing / Adi Goodrich & Sean Pecknold
Agency: VMYL&R Milan
Client: Lavazza
Production: Connect the Dots
Set Design: Sing-Sing / Adi Goodrich
Lead Builder: Dustin Ruegger
Costume Design: Emily Batson
Hair: Heather Rae Bang
Makeup: Dane Delaney
Retouching: Feather Creative

Collaborative studio of
Adi Goodrich Designer & Sean Pecknold Director
Call us today on STUDIO@SING-SING.CO